YOU CAME FOR THE PREMIUM GOAT MILK SOAP

What you’ve discovered is an entirely new take on cleansing & self-care—one that’s goatally additive

OSHUN isn’t just another pretty bar in the crowded skin care aisle and we’re not just redefining premium skincare; we’re setting a new standard for conscious luxury. 

Our mission?

To transform those fleeting moments of “me-time” into 7 minutes of uninterrupted, steamy shower bliss. The rich lather of our artisanal goat milk soap caressing your skin? That moment when you emerge, feeling refreshed, hydrated and ready to conquer the world? 

That’s not just a shower. That’s an OSHUN experience - pure, una-goat-erated bliss.

  • You & our Community

    Consider OSHUN your safe space. Everybody, regardless of background, ability or identity is an essential part of our community.  

    We’re raising the bar when it comes to listening, learning & adapting to make sure you feel like you belong.

  • Our herd & the Earth

    Earth-friendly isn’t a trend to us–it’s the backbone of our brand.  Our goats aren’t just a source of (the highest quality) organic goat milk–they’re family.

    From farm to your palm, we’re choosing planet over profits, ensuring our herd is happy & healthy (always), and making intentional choices.

  • 100% filter-free Confidence

    We’ve said it before and we’ll say it again; we celebrate beauty in its most authentic form.

    Whether that’s encouraging you to embrace the skin you’re in (filter-free), or speaking up (filter-free) against unrealistic beauty standards and harmful ingredients.

  • Being the positive Change-makers

    Luxury shouldn’t just feel great – it should do great. We’re leading the change with experiences that pamper you and don't cost the Earth.

    Big on supporting our planet, even bigger on advocating for sustainability & shamelessly promoting self-love.

IT’S AS MUCH ABOUT YOU AS IT IS US – THE OSHUN EXPERIENCE

You’re in your “demand more from my daily skincare routine” era, ready to transform your shower into the non-negotiable ritual your mind & body craves

Imagine starting each day with a moment of pure indulgence…

Your shower becomes a daily ritual filled with the luxurious lather of OSHUN’s goat milk soap.

But post-shower? Your skin feels noticeably softer, smoother and more radiant. That lingering feeling of dry, tight skin? A distant memory.

Your complexion looks so good, you’re tempted to skip makeup (but when you do apply it, it glides on flawlessly).

As your day unfolds…

You catch your reflection & notice a healthy, natural glow. Your friends and family compliment you on your “refreshed” look (even on those hectic days). And that 3pm oil slick? No longer your reality. You feel more confident in your own skin, whether you’re in a board meeting or on a dinner date.

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And it’s not just about looking good…

You’ve finally found a community that shares your values. Quality, sustainability and self-care.

Your bathroom isn't a cluttered mess of products. Just OSHUN. Sitting pretty on the top-shelf of your shower. Each and every use of OSHUN is a moment of self-care, a small luxury that makes a big difference in how you face the world.

DAILY CLEANSING BECOMES A RITUAL YOU LOOK FORWARD TO

AND YOUR SKIN’S RADIANCE IS A REFLECTION OF YOUR INNER GLOW.

MEET THE MIND BEHIND YOUR NEW OBSESSION

Mike Johnson: Founder, Luxury Curator & Soapia

Driven by an unquenchable thirst for sophistication with substance, Mike doesn’t just blend sophistication and purpose - he whips them into a frothy lather or pure indulgence.

Inspired by a journey of self discovery in Costa Rica’s Blue Zones, Mike crafted OSHUN to reflect timeless confidence through understated elegance. Each OSHUN experience is meticulously curated, combining ethical luxury with a daily ritual that’s equal parts indulgence and empowerment.

Halal-certified ingredients? Absolutely. Ethically sourced? Of course. Because in Mike’s world (and soon to be yours), true luxury elevates not just your skin, but your conscience too.

Welcome to OSHUN. Where luxury is lathered.

Let's Talk

Our Community ~ where real beauty roams free

Because we celebrate beauty in its most authentic form – filter-free, and unapologetically you

Retreats

Annual Giveaways

Luxe getaways and chances to win big. Previous prizes have included year-long soap supplies (hello, squeaky clean 2024!) and… goat yoga?

Oshun Community

Mindful Lifestyle Chats

Connect with beauty enthusiasts who get that true glow comes from within (but great soap doesn't hurt). Share tips, swap stories & maybe find your new bestie. Goat puns optional, but highly encouraged.

Upcoming Events

Wellness Retreat - Stay Tuned!

Pack your bags (and your Oshun bar) for a vacay that'll have your skin writing you love-notes. Location under wraps, but let's just say it's where luxury meets "OMG, is this real life?"

Members Club

Live Guest Events

Where luxury meets learning. Rub shoulders (virtually) with beauty gurus who know their stuff.

Global Sourcing

SHEA BUTTER - GHANA

Locks in moisture & shields your skin from environmental stressors, for lasting softness (just like that cashmere sweater of yours)

OLIVE OIL - INDIA

Infuses your skin with intense hydration and antioxidants leaving it supple and resilient - it's like sending your pores on a vacay to the Mediterranean

HIMALAYAN SALT- INDIA

Detoxifies and remineralizes, leaving your skin balanced and glowing

NUBIAN GOAT MILK - PHILIPPINES

Ever seen a wrinkled goat? Exactly. Rich in lactic acid, it gently exfoliates while deeply nourishing, revealing your skin’s natural radiance

COCONUT OIL - PHILIPPINES

Dissolves impurities while nourishing your skin for a clean that feels offensively soft and smooth

CITRIC ACID - TAIWAN

Refines your skin texture and balances pH, for clearer, brighter complexion. Red carpet ready skin? Check.

MANUKA HONEY - NEW ZEALAND

Provides superior hydration while naturally fighting blemish-causing bacteria for clear, dewy skin

PEARL POWDER - INDIA

Refines your skin texture for a flawless, porcelain-like finish. Plus they’re beautiful. Coincidence? We think not

KAOLIN CLAY - INDIA

Draws out impurities and excess oil without stripping, for clarified and balanced skin

Learn more about our Artisan Makers and Ingredients